Steve Baker - short biography


Steve Baker, (born 1956) has worked with creative artists as a producer/manager since before he left school. His initial experience was in managing bands and starting a small independent record label. During several years of struggling for success, he had to take many ‘conventional’ jobs ranging from retail sales and service contract negotiation to computer aided design consultancy and tour management.

After moving to Liverpool in 1981, he teamed up with Colin Vearncombe, the singer songwriter also known as ‘Black’ who sold over two million albums in the late 1980s. Colin continues to release records on his own Nero Schwarz label, which Steve manages through his UK based company.

In 1991, Steve, Colin and John Warwicker (the ex-art director of A&M Records, Colin’s record label during the 80s) co-founded the company that became Tomato, a London based collective whose activity encompasses advertising, film making, identity design, interactive installations, web design, books & exhibitions, performance, consultancy and many diverse creative areas. He was the Managing Director of Tomato and Tomato Films production companies until the end of 2003 when he resigned to move to Japan.

He now acts as a manager, creative business consultant, lecturer and writer and lives with his wife in Tokyo. His first first science fiction novel; ‘Slabscape: Reset’ was published in the UK in November 2010 and in the USA in March 2011. The second in the series; ‘Slabscape: Dammit’ was published in November 2014.

He is currently focussing on launching Project Esin, an initiative aimed at inspiring creativity in individuals and companies and at stimulating the creative economies of Asia.

Some associated URLs;

biography and photograph approved for publication December 2010

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